"Sell-Out" Pricing

Imagine the potential if you knew the answers to these questions..?

• How do our prices compare with our competitors?
• How can I maximise my profit margins?
• What tyres are being sold at what prices?
• How can I monitor the market "sell-out" prices to keep our competitive advantage?
• How do prices quoted by centre staff differ from those over the Internet?

Well you're in luck! Here at Encircle Marketing, we are already monitoring the "sell-out" tyre prices on the retail market and online, covering the four largest tyre markets in Europe. We collate on average more than 34,000 prices per month from the UK (14,000) & Ireland (2,500), Germany, (12,000), France (3,000) and Italy (2,500).

Our 100% independently researched data is objective, comprehensive and is collected using the non-direct request method to ensure true representation of the tyre market.

Monitoring all major tyre brands within the scope of the research, thereby representing 80% of dimensions of the retail tyre market with all speed rating included (S/T, H, and V & WYZ). Covering car, van, 4x4 and motorcycles, our information is weighted accordingly to represent the market.

Head to head analysis of the traditional retail sector versus developing online platforms.